Don Ball

Role
Schemer and architect

• Strategic planning
• Content architecture
• Copywriting
• Information design

• American Express
• Bank One
• Deluxe
• eFunds
• JPMorgan Chase
• Transamerica
• U.S. Bank

In business since
1988

Career synopsis
Copywriter turned content master

Raised in
working-class America: Detroit, New Jersey, Pittsburgh and Chicago

Guilty pleasure
The Three Stooges